Thursday, October 21, 2010

Brand Ambassador and Brand

Time is running for brand ambassador. Are Ambassadors endorsed brand very successuly and effective.? There are many numbers of ambassadors are available in market who are very hit or well - knowned in country or wolrd. They are coming from film, serial, sports .. There are list of brand ambassador which are following.:

 (1) Salman khan +(2) Sachin Tendulkar+ (3) Aamir khan +(4) Hrithik roshan +(5) Shahrukh khan +(6) Sania mirza +(6) Saina Nehwal +(7) Ranbir kapoor +(8) Om puri +(9) Hema malini +(10) Amitabh bachhan +(11) Zahir khan +(12) Harbhajan singh +(13) Virendra sehwag +(14) M.S. Dhoni +(15) Celina jetely +(16) Asin +(17) Kareena kapoor +(18) Akshay kumar +(19) Karishma kapoor +(20) Kajol +(21) Yuvraj singh +(22) Irfan khan +(23) Imran khan +(24) Priyanka chopra +(25) Genelia D'souza +(26) Katrina kaif +(27)  Virat kohli +(28) Abhishek bachhan +(29) Aishwariya ray +(30) Smriti Irani +(31) Sakshi tanwar +(32) Juhi chawla  +(33) Saif ali khan +(34) Vidya balan +(35) Anushka sharma +(36) Shahid kapoor +(37) Soha ali khan +(38) Prachi desai +(39) Neil nitin +(40) Bipasa basu +(41) Jhon abrahim +(42) Esha deol +(43) Deepika padukon +(44) Sharman joshi +(45) R. MAdhvan +(46) Sanjay dutt +(47) Vivek oberoi +(48) Imran hashmi +(49) Jimmy shergill +(50) Shilpa shetty..... = BRAND.......... many more will come as well as remain some name....

First half century is completd..... The conclusion is that brand is required the ambassador to endorsed the brand. isn't it?  It create clutter in the mind of consumers. No doubt, about any ad. The ad definitely good, creative, give clear message. But , if you go close to consumers , they want new, change, challenge, trendy.

Agreed that the scenario is going to change, consumers are follow the time, even in fashion segment, the also follow the ambassador. But, if you create ad without ambassador with very different, people will give definitely effective response.   What you say??????

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