Tuesday, September 27, 2011

Dekho, Suno, Gungunao !!!!!! Great Expansion by Sony Entertainment Television

Few Days back, Sony Entertainment Television is foray into Music market and Launched new music channel " SONY MIX" . Right now more than 16 music channel are playing in market. Sony has started full music channel.

Overall Sony Channel is growing in entertainment market like Sony tv, Sony max, SAB TV. Each of these channel are in growth SAB TV is became popular for comedy serial, Sony Max for premium movies, Sony TV includes good shows KBC5, C.I.D, Aadalat & other serials. So, people are enjoying Sony group. And now, people will enjoy music also.

Brand Name :- Sony Mix
Punch line:- " Mood Anek, Music channel Ek" . Campaigning already started by showing various character are singing songs by own way, own feelings, own moods. More than 15 different character campaign launched children, teenage, aged people, spouse etc, It means People will enjoy each and every type of songs
Competitors :- Masti, MTV, B4U Music, 9XM, Bindas, UTV stars, Zoom, E 24, Music India, Music Express, Zing, ETC etc. Right now, " Masti " Channel is leading among the all music channel.
Logo, graphics is really nice which attract viewers.Sony will definitely influence to other music channel.

Will Sony mix change the Mood of viewers?  Let's see, how it will change the mood....


Enjoy " Mood Aneck, Music Channel Ek"


Happy reading.....