Wednesday, November 3, 2010

We are Complan and Strong BRANDed cArtooN..... ( A Silent CHALLENGE)

Nobody can stop to them .                 Nobody can laughing like them....
Nobody can comepete to them..         Nobody can do an action and fighting like them....
Nobody can reach to them...              Nobody can become honest like them...

Nobody can preform like them....               Nobody can enjoy life like them....
Nobody can express like them.....                        Nobody can sleeping like them...
Nobody can become loyal like them...                 Nobody can eat like them..
Nobody can do comedy like them!!!!                   Nobody can run like them!!!!
                                                   
                                         it is a BRAND.

But, who are they? Yes, they are 70 years old brand. They are very close and in every body's heart.They are very sweetest and comedy cartoon "Tom & Jerry". A 70 year old brand Tom & Jerry has celebrated their birthday  jus befor few months age. Definitely we can say that this brand has build up very strong positioning in mind of children as well as adult group.They are became successful to retain the target group viewers. This cartoon is favorable for all children as well as adult and till the time every body has remember about Tom & Jerry. They have never requirement of any kind of promotion, branding advertising still running well.

People like even watch to old show also.This brand is very silence but very challengable and strong.Many people are learning many thing from this cartoon.Cartoon show is running only on music and sound without any voiceover.In present scenario, very competitive and brands are fighting with each other to become no.1 or highest market share.But , ultimately no any specific brands are stable in position because many MNC companies are enter in indian market, indian companies are diversified their segments. So, we can say that a word monopoly are becoming vanished or lost day by day.Any way Time is going to change and brand has also to run with time. Many brand has taken reposition due to change in consumer behavior.

                                   Happy Diwali and Happy New Year to Tom & Jerry!!!!!     what you say?