Trend of social media is booming and growing, it gives good
benefit to company as well as co.’s brand. Today, major company are spending
fixed % on social media out of total marketing & advertising budget. Even
though E-commerce market has also been joined social media in order to get
awareness, high sales volume & growth.
Major Social Media Players: - Facebook, Twitter, LinkedIn, Pinterest,
Klout, Google +. Among the most and world’s giant players Facebook has done
lots of innovation, add new features etc. to compete rivals. And, users (including
company, brand & people) are daily spending at least 2-3 (Appx.) hours on
Facebook and being getting huge response from users.
Now the question is that Can Facebook starts its own online
shopping store? For, Facebook it is a great opportunity to start own online
shopping stores. Right now, major online shopping stores/portals have joined or
tied up with Facebook and already made online shopping store page where
consumers (users) can buy directly.
So, my question is that
if Facebook can start own online shopping Mega stores where all kind of branded
products are available like one stop shop solution. Facebook has good
opportunity to diversify its business & extend its brand into online
shopping stores.
There are lots of online shopping stores are available in
worldwide for various categories. Yet, consumers having not that much trust for
online shopping due to manipulation/fraud etc. Though few portals are well
known & trust worthy for online shopping where consumers are buying
directly. Same ways Facebook has already been established strong brand equity as
well as also trustworthiness & promise brand in social media market.
List Online shopping
stores worldwide: - There are many stores available, but taken stores which
are most popular.
(1)Amazon.com
(2)Yebhi.com
(3)Tradus.com
(4)Homeshop18.com
(5)Junglee.com
(6)Ebay.in
(7) Shopping.indiatimes.com
(8)Shopping.rediff.com
(9)Flipkart.com
(10)Snapdeal.com
(11)Fashionara.com
(12)Futurebazar.com
(13)Trendss.com
(14)Shoppersstop.com
(15)Napptol.com
(16)Mygrahak.com
(17)Infibeam.com
(18) ASOS.com
(19)Nasty Gal.com
(20Mr.Porters.com
(21)Zappos.com
(22)Otteny.com
(23) Myntra.com
(24)Shoptiques.com
(25)7dayShop.com
It would be strong and giant competent & diversification of
Facebook from Social media to E-commerce market. New brand can develop like ‘FACEBOOK MEGA ONLINE SHOPPING STORE’. It can be
enable to change the online shopping scenario if it will use an effective
strategy.
Share your views that should
Facebook starts own online shopping store or not?