INNOVATION +
CREATIVITY = CUSTOMERS/CONSUMERS ATTRACTION
“Brand is not
just Brand but, it is BRAND INNOVATION”
When customers/consumers find innovative things, definitely smile
will come on their face, looks towards that thing & feel good whether they
buy or not but attracting definitely. Today, not only companies but also
customers/consumers are finding innovation & creativity or like something
new / differentiate. And, companies are rolling out with innovation campaign
through Electronic, Print, OOH and Digital media as well as also executing
innovative strategy to attract & acquire customers/consumers.
Here, I would like to share innovative outdoor branding where customers/consumers can definitely attract towards it and feel good
innovation whether buy or not.
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| Brand "Tanishq" (Tata Group)a jewellry brand. Innovative hoarding with Bengal |
 |
| Fruit Soft Drink brand 'Maaza' (Coca- cola brand). (Branding) Create bottle on public place |
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| Mcdonal's McEgg innovative hoarding that showing taste of McEgg |
 |
| MTS USB Internet data card, innovative outdoor branding at near Petrol Pump |
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| Brand Tata Docomo (Telecom Service provider brand), innovative branding at "Traffic signal place" |
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| Brand Tata Sky (DTH Service provider), Sticker branding on fruit when consumer buying fruit. |
To sustain in market, innovation must become an essential
& core part for any company / any industry.
Such kind of innovative branding catch eyes of consumers/customers.
Let’s move to build
up “Brand Innovation”…
